SOUTHERN DISTILLING WEBSITE
After working with Southern Distilling on a brand refresh the next step was to update their a website — a property that hadn’t been touched for more than a decade. It didn’t reflect the brand, nor did it have functions to meet their basic needs like a store locator or a way to book events.
They needed to communicate their culture and highlight their unique process, ingredients, location and ethos.
Using slow motion footage and an incredible range of rich storytelling photography the solution was a modern site that built upon the brand’s concentration on slowing down to savor the moment.
CREATIVE DIRECTION / DESIGN LEAD / UX
✕ SEE IT AT SOUTHERNDISTILLING.COM
They needed to communicate their culture and highlight their unique process, ingredients, location and ethos.
Using slow motion footage and an incredible range of rich storytelling photography the solution was a modern site that built upon the brand’s concentration on slowing down to savor the moment.
CREATIVE DIRECTION / DESIGN LEAD / UX
✕ SEE IT AT SOUTHERNDISTILLING.COM
STYLE SHEET
ROLE
Creative Director / Lead Art Director
CREATED AT FORT WEST
Chase Stevens: ACD Copywriter
Courtney Catterton: Strategy Director + UX Lead
©2023
STL MO USA
STL